Behind the Scenes of the Champion Bottle Series
Based in Charlottesville, Virginia, Champion Brewing Company decided to release a limited run bottle series. Each label spotlights a fantastical scene that reflects the character of the beer within. But where are we generating our ideas from and how is Watermark executing each label?
THE PROCESS BEHIND THE LABEL:
1. Inspiration. As artists, we utilize our education in art history to reference the styles that might relate to the concept that Champion brings forward.
Based in Charlottesville, Virginia, Champion Brewing Company decided to release a limited run bottle series. Each label spotlights a fantastical scene that…