Watermark is a deliberately small branding studio. We hone in on your specific industry challenges to create a unique, high-quality design that outpaces your competition.

As highly-trained creatives, we diligently research your business and target market to create your brand, from logo to packaging, and beyond.

Headquartered in Charlottesville, Virginia Watermark has been helping clients create, launch and elevate their brands since 2007.

We are a deliberately

small branding & packaging studio. We hone in on your specific industry challenges

to create a unique,

high-quality design that

outpaces your competition.

 

As highly-trained creatives, we diligently research your business and target market to develop your brand, from logo to online presence, packaging, and beyond.

Watermark is a deliberately small branding studio. We hone in on your specific industry challenges to create a unique, high-quality design that outpaces your competition.

As highly-trained creatives, we diligently research your business and target market to create your brand, from logo to packaging, and beyond.

Headquartered in Charlottesville, Virginia Watermark has been helping clients create, launch and elevate their brands since 2007.

We Value the Craft

With thousands of free templates, fonts and images readily available, it’s easy to get lost in the crowd. So, how does a designer express a client’s vision in a way that is completely individualized?

 

At Watermark, we have found that using our hands to begin every process is essential in achieving this. The speed and freedom you have on paper to brainstorm and generate ideas is unparalleled. From custom illustration to hand-lettering, we can create a brand exclusive to you, informed through research and experience.

We Value the Craft

With thousands of free fonts and images readily available, it’s easy to get lost in the crowd. So, how does a designer express a client’s vision in a way that is completely individualized?

At Watermark, we have found that using our hands to begin every process is essential in achieving this. The speed and freedom you have on paper to brainstorm and generate ideas is unparalleled. From custom illustration to hand-lettering, we can create a brand exclusive to you, informed through research and experience.

We Value the Craft

With thousands of free templates, fonts and images readily available, it’s easy to get lost in the crowd. So, how does a designer express a client’s vision in a way that is completely individualized?

 

At Watermark, we have found that using our hands to begin every process is essential in achieving this. The speed and freedom you have on paper to brainstorm and generate ideas is unparalleled. From custom illustration to hand-lettering, we can create a brand exclusive to you, informed through research and experience.

We Value the Craft

With thousands of free fonts and images readily available, it’s easy to get lost in the crowd. So, how does a designer express a client’s vision in a way that is completely individualized?

At Watermark, we have found that using our hands to begin every process is essential in achieving this. The speed and freedom you have on paper to brainstorm and generate ideas is unparalleled. From custom illustration to hand-lettering, we can create a brand exclusive to you, informed through research and experience.

OUR TEAM

Darcey Lacy

Founder, Creative Director
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Jena Thielges

Senior Graphic Designer
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Sean Raynor

Graphic Designer
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Sarah Hade

Graphic Designer
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WHY WATERMARK

Testimonials

“Watermark Design is a phenomenal branding and marketing firm! The time they spent with me to learn my story, background and beliefs really made our brand come alive. They will literally go that extra mile to make sure the branding executes well. They do what they say and in the time they say they will do it. The experience, fun, value and expertise you will get from Watermark Design is well worth the investment for your future!”

Ricardo A.Garcia
Founder, Back Unturned Brewing Co., San Antonio TX

Experience

With experience comes knowledge. We have been designing for craft beverages & premium brands since 2007. From navigating government approvals to having a deep database of resources, vendors, and unique production processes to further develop your design, let our experience lead your brand to the front of the pack, out of the gate.

Long Term Partnerships

Whether starting early on your brand or re-envisioning your current look, by keeping your entire brand under our multi-disciplinary firm, you will have cohesiveness between projects, and designers who know the in-depth provenance of each component in your brand. There is a cost savings in consistency, as you do not have to re-introduce your brand at every step. We consider the future implications of each step you take, and our ultimate goal is that we want your brand to not only be beautifully distinct enough for the world to take notice, but that it is successful through cohesion and innovation. We want to help as you evolve as your business grows and changes.