Archive:

2015

Archive:

2015
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    Watermark Design Year in Review 2015

    Since 2007, we have been so lucky to continue to grow and change with the ebb and flow of technology and client needs, but we always come back to who we are at the heart, a design and branding firm, and this year clarified that focus.

    This year, we saw a growing respect and desire for custom-illustrated pieces, implemented not only on label design, but throughout branding/marketing pieces as well. We have enjoyed integrating custom illustrations into web design to further customize our client’s online presence,

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    Since 2007, we have been so lucky to continue to grow and change with the ebb and flow of technology…

    CATEGORIES  Recent Work
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    Upper Shirley Vineyards Packaging Feature

    We were excited to see our latest Vineyard Brand, Upper Shirley, featured on several well-known package design blogs, including Packaging of the World and Package Inspiration. Click here to check out the entire brand, from logo to labels and beyond!

    Cheers!

     

     

     

     

     

     

     

     

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    We were excited to see our latest Vineyard Brand, Upper Shirley, featured on several well-known package design blogs, including Packaging…

    CATEGORIES  NewsRecent Work
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    Boar’s Head Illustrated Trail Map

    The Boar’s Head Inn approached Watermark Design earlier this year to marry the established high-end resort, Boar’s Head, with the intellectual inspiration of Thomas Jefferson. Watermark gathered antique botanical drawings and analytical drawings of animals to use as representative illustrations for each section of the trail. As the audience passes through the trail, periodically outcroppings and locations will feature the appropriate figure of flora and fauna.

    Each illustration was created by hand through thousands of stippled and crosshatched marks in ink to create stylization reminiscent of lithography.

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    The Boar’s Head Inn approached Watermark Design earlier this year to marry the established high-end resort, Boar’s Head, with the intellectual inspiration of…

    CATEGORIES  Misc.Recent Work
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    The Making of the 2015 Virginia Film Festival Campaign Poster

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    CATEGORIES  Recent Work
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    The Cost of Building A Brand with ROI

     

    Cost Investment

    Imagine starting up a brewery, or any business ~ you are about to invest $500,000 into your equipment and business to make quality beer and have a cool space, but how will people find your great beer and awesome tasting room or your retail shop or other business?

    Your logo for starters ~ from the articles discussing the new business coming soon (no space yet, so they will likely feature your logo) to the profile image on your social media,

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      Cost Investment Imagine starting up a brewery, or any business ~ you are about to invest $500,000 into your equipment…

    CATEGORIES  Design Tips
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