You might have the highest quality product on the shelf – it’s amazing! So why is the lesser quality product next to yours selling out?

A customer walks into a store and they look at a shelf of craft beverages that they have NEVER TASTED. They want to try something new, and all they have to go on is what they see on-shelf. The product that tells them what they want to hear is the one they are going to buy.

Source: CNBC

We are excited to be participating in the growth of canned wine. We have several new projects in the works, putting quality wine in a more convenient package. Canned wine is approachable and accessible, which invites bold, vibrant, and fun aesthetics targeted at a younger market. The design possibilities are endless and we can not wait to share more of what we are working on!

According to a September 2018 article (link above):

• Sales of canned wine grew 43 percent in the U.S.

We are excited to announce that the Tarongino brand and packaging has been featured on The Dieline: The leading international package design site, sharing the most cutting-edge design in our field.

View the full Tarongino feature here

 

Our work for Jake Busching Wines was featured today on The Dieline in an article “21 Artsy Packaging Designs That Feature Painted Elements”

Click the link and scroll to #17!

 

We are excited to announce that the Ingleside Chesapeake series has been featured on the Dieline! The Dieline is the leading international package design site, sharing the most cutting-edge design in our field.

View the Ingleside feature here.

“Faced forward on-shelf, you are presented with a clean, minimal design, only hinting at the experience you will receive with a turn of the bottle…”