Ranging from clean and geometric to a humanist touch with individually drawn lines, all these packages are gaining award-winning traction in design and beer forums.

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June 2, 2016

4 Craft Beer Packaging Trends of 2016


As we reach the halfway point in the year, we’ve noticed several trends in upcoming breweries and packaging that have been launched in the beer market. Ranging from clean and geometric to a humanist touch with individually drawn lines, all these packages are gaining award-winning traction in design and beer forums.

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SIMPLE SWISS :

The Jane, Duvel (Toykyo, Jimmy Lee, SH19), Fort Point Beer Company (Manual), Chapman’s Brewing Co. (Cue), New Sarum Brewing (Big Bridge), Loch Ness Brewery (Thirst)

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HAND-DRAWN TYPOGRAPHY :

Fernson Brewing Co. (CODO Design), Theory Brewing Co. (12 Line Studio), Modern Times (Helms Workshop, Simon Walker), Green Bench Brewing Co. (Craft Brands)

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WHIMSY & GRIT :

The Kings of Midnight Brewery (Roberta Hall), Aeronaut Brewing Co. (Ethan Blouin, Evan Eagan), Taft’s Ale House (1 Trick Pony),  Forgotten Boardwalk Brewing Co. (Perky Brothers)

4 Beer Packaging Trends of 2016 : Illustrations

TRADITIONAL PEN & INK ILLUSTRATION :

The Burial (David Paul Seymour), Monocacy Brewing Co. (Tribe), Against the Grain (Robby Davis)

Check out some of Watermark’s craft beer client work here:

Champion Brewing Company

South Street Brewery

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