South Street Brewery

Barstools & Dreamers Series

The South Street Brewery Barstools & Dreamers Series is the reserve tier of the brand that encompasses 12oz. seasonal carriers and a 750mL specialty line. Each label is laser die-cut to follow the shape of the custom illustrations and handlettered titles. Flowing linework surrounds each central illustration to evoke a whimsical theme, based on each beer's name.


Logo DesignLabel DesignSix Pack Carrier


The DielinePackage Design Award


The dream-like state continues to the back, building the story through additional illustrations and text.


All labels feature custom lettering Metallic paper stock allows selected moments within the label to shine.